Domestic medical equipment sings the main character in three years to say that dreams?
The China Medical Materials Association released the "Blue Book of China's Medical Device Industry Development 2014" (hereinafter referred to as the "Blue Book") last weekend. The data show that domestic medical equipment will become the protagonist in the next two or three years. Boss, president of the Medical Devices Branch of the China Medical Materials Association, said that the encouragement of national policies, the increase in the volume of domestic medical devices, the rise of high-end domestic medical devices, and the shrinking of high-end imported brands in the primary medical market will all promote the protagonists of domestic medical devices. Become a fact.
Online force to domestically pursue imported brands
Recently, China Medical Materials Association released the "2014 China Medical Device Industry Development Blue Book", the data shows that China's medical equipment has developed rapidly in recent years, sales increased from 17.9 billion yuan in 2001 to 255.6 billion yuan in 2014, 2014 Sales increased by 20.06% over the previous year. In the sales scale of 255.6 billion yuan, the hospital market sales were 19.4 billion yuan, accounting for 76.09%; the retail market sales were 61.2 billion yuan, accounting for 23.91%. In the retail market, traditional retail sales accounted for approximately 45.4 billion yuan, accounting for 74.18%; e-commerce channel sales were 15.8 billion yuan, accounting for 25.82%.
Bai Wei said that the online sales of medical devices have grown very rapidly. The online sales of Jiangsu Yuyue Medical Equipment Co., Ltd. increased from 30 million yuan in 2013 to 200 million yuan in 2014, which is closely related to the imported brand Omron. sales data. Omron's online transaction volume in 2014 was 270 million yuan.
"This gap is not big, and there is also the online sales of the blood glucose meter detection system of Sannuo Biosen Co., Ltd. over Johnson & Johnson, Roche, Bayer, Abbott and other imported strong brands. It can be predicted that within three years, domestically produced Medical equipment will be changed from a supporting role to a protagonist." Bai Wei said that the quality of domestic medical equipment is more and more stable, and the price is low, which is the reason for the rapid growth of online sales.
The data shows that the development of domestic medical equipment is strong. In 2014, the number of investment and mergers and acquisitions in the medical device industry reached more than 30. In the first half of 2014, Yuyue Technology, the parent company of Jiangsu Yuyue Medical Equipment Co., Ltd., took over 51.51% of the shares of China Resources Wandong and 100% of Shanghai Medical Devices (Group) Co., Ltd., which is known as “Snake Swallow†in the industry. Lift.
Priority procurement of primary care local products tops the list
According to the Blue Book, local companies are currently at the top of the list of low-end medical devices in the primary health care market. The government prioritizes the procurement of domestic medical devices in the primary health care market. Although imported brands such as Philips have begun to pay attention to county-level hospitals, the preferential procurement of domestic medical device policies has enabled local companies to win the opportunity to occupy primary medical institutions.
As of the end of November 2014, there were 922,000 primary health care institutions in China, including 34,000 community health service centers (stations), 37,000 township health centers, 649,000 village clinics, and 190,000 clinics (medical offices). According to the medical reform plan, the National Health and Family Planning Commission and the National Development and Reform Commission will invest 100 billion yuan to support the construction of about 2,000 county hospitals, 5,000 central health centers and 2,400 community health service centers nationwide, and carry out medical treatment for equipment in primary health care institutions. Centralized procurement of equipment. With the expansion of medical insurance coverage and the increase in the proportion of reimbursement for grassroots medical treatment, the primary medical market will usher in explosive growth. The industry believes that this will be a good opportunity for the development of low-end medical device enterprises in China.
As society enters an aging society, the health management of common diseases and chronic diseases in some elderly people is gradually promoted in community primary medical institutions, and the demand for elderly medical devices is growing at a double-digit rate every year. Some well-known domestic medical device companies have gradually focused their research and development and production on the low-end medical device market for the elderly.
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